Full branding for an architecture firm in Miami
Brand & Identity
CEM Projects is a design and building architectural studio rooted in Miami, Florida — a practice that had long operated with little more than an eternally centred wordmark and an understated, earthy palette.
Understated can be powerful, but as the studio prepared for its next milestone of growth, it needed something more: a versatile, elastic brand system capable of stretching across every surface — from a new digital presence to the physical touchpoints that define how a firm is remembered.
We rebuilt the identity from the ground up: sharpening the typography, expanding the colour architecture, and designing a website that reflects the precision and ambition behind every project they build.
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